
The Psychology of Work explores the moments in working life that shape how people experience organisations — from the first attraction to a job to the reasons people eventually decide to leave.
Work is often discussed in terms of careers, strategy and professional ambition. Organisations invest significant time and effort thinking about how to attract talent, crafting employer brands and recruitment campaigns designed to showcase their culture, purpose and opportunities.
Yet for many people, particularly at the beginning of their working lives, the decision to take a job starts with much simpler questions.
Does it pay enough to live on?
Can I realistically get there every day and still arrive on time?
And perhaps just as importantly — will I know anyone there to have my lunch with?
These are the quiet hygiene factors of working life. They rarely appear in recruitment campaigns, but they sit firmly at the foundation of how people make decisions about work.
Only once those basics are satisfied do we begin to consider other things: the nature of the work itself, the organisation behind it and the people we might work with.
Earlier in my career I was reminded just how differently work can appear from the outside compared to the inside.
A colleague once asked if he could shadow me for a few days because, as he put it, what I did “looked like fun.” More importantly to him, people in the organisation seemed to know me, listen to me and — in his words — “good things just seemed to happen when I was around.”
Flattered though I was, I decided not to over-engineer the week. Instead, I simply let it unfold as it normally would.
By the end of the week he looked slightly bewildered and more than a little tired.
“HR is nothing like I thought it was,” he said.
His original impression of the role had been based on what he could see: meetings, conversations, decisions being shaped and people working together to solve problems. What he hadn’t seen were the layers underneath — the complexity, the competing priorities and the constant balancing of organisational needs with the realities of people’s working lives.
It was a useful reminder that people are often attracted to work based on perception rather than experience.
We see the visible parts of roles — influence, responsibility, the energy around a team or leader — but the true nature of the work only becomes clear once we step inside it.
This is one of the reasons attraction to organisations is such an interesting psychological process.
Organisations may talk about values, mission and culture when they recruit, but individuals often make their decisions based on a combination of practical considerations and human signals.
Is this somewhere I can succeed?
Do the people here seem credible and trustworthy?
Will the work challenge me in the right way?
And perhaps just as importantly — how will working here reflect on me?
Organisations, whether they intend to or not, carry reputational signals. For some people, joining a particular organisation brings a sense of professional credibility — rather like wearing a well-regarded brand. It tells others something about the standards, training or experience someone is likely to have developed.
Attraction can sometimes work a little like buying a well-known brand. The label signals something reassuring about quality and status, but the real test only begins once you start wearing it every day.
There was a time when people would say you could often spot a John Lewis or Marks & Spencer manager a mile away. Those organisations developed strong reputations not only for what they sold, but for the way they developed their people. Hiring someone from those environments carried a degree of reassurance — organisations felt they knew what they were getting.
For individuals, the same effect worked in reverse. Working there added something to their professional identity.
Attraction, therefore, is rarely just about the job itself. It is about the wider story people believe that job — and that organisation — will tell about them.
For organisations, this raises an important question.
Attraction strategies often focus on messaging, employer branding and recruitment campaigns. Yet what people are really evaluating is something far simpler — whether the experience of working there will match the signal the organisation sends to the outside world.
When the reality matches the promise, people settle and grow.
When it does not, attraction can quickly turn into disappointment.
After all, getting what you want is not always the same as wanting what you get.
It is also worth remembering that very few people begin their careers with a perfectly formed plan. Many of us discover what we are good at — and sometimes what we are not — through experience rather than design.
The sectors we enjoy, the cultures that suit us and the work that gives us energy often become clearer only after a few steps along the way.
In that sense, careers are rarely straight lines. They are more often a process of exploration and adjustment.
What matters most is finding the places where our capabilities, interests and values begin to align with the needs of the organisation we work for.
When that happens, something interesting occurs.
Work stops feeling like something we simply do and begins to feel like somewhere we belong.
And perhaps that is the real psychology behind attraction.
Not simply finding a job — but finding a place where our contribution makes sense.
A reflection for readers
When people join your organisation, what first attracted them?
Was it the role itself, the organisation’s reputation, the people they met during recruitment — or simply the reassurance that this might be a place where they could succeed?
Understanding that first moment of attraction often tells us more about the experience of work than any recruitment campaign ever could.
Episode 2 next Sunday: Belonging vs Fitting In.



